You’ve got customers. Now make growth repeatable.
STARTUP CFO + GROWTH NZ
Startup CFO, growth advisory and accounting for New Zealand B2B software and tech-enabled companies. Connect the GTM plan, sales pipeline, hiring decisions and cash runway before you pour more money into growth.
Best fit: early customers, or funding + a clear route to market.
• Four questions we help answer
01.
Who should we sell to?
ICP, offer, pricing priorities
and route to market.
02.
How do we win consistently?
Sales stages, qualification, follow-up, CRM and pipeline.
03.
What is actually working?
Pipeline quality, conversion, revenue and relevant unit economics.
04.
What can we afford?
Hiring scenarios, marketing spend, cash flow and runway.
• Choose the level of support.
STARTUP GROWTH + FINANCE
Pricing is visible because founders should know the order of investment before taking a call. These are founder-friendly entry points designed to sit well below larger outsourced finance teams.
FOUNDATION
Work Out The Plan.
Still founder-led. You can execute once
the priorities are clear.
From $995 / mo + GST
3-month initial engagement. Accounting included.
No large setup fee.
Target customer, offer + pricing priorities
90-day sales + marketing plan
12-month forecast
Monthly reporting + scorecard
One 60-minute founder session
each month
TRACTION
Build repeatable growth.
For the messy middle: customers exist,
but the process needs discipline and implementation help.
From $1,950 / mo + GST
3-month initial engagement. Accounting included.
No large setup fee.
GTM priorities + sales coaching
One agreed implementation improvement each month
24-month financial model
Monthly reporting + decision scenario
Two 60-minute sessions each month
SCALE
bring leadership into
the team.
Growing team. Bigger commercial and financial decisions happen regularly.
From $3,250 / mo + GST
3-month initial engagement. Accounting included.
No large setup fee.
Team targets + pipeline reviews
Sales-leader coaching
Up to two implementation improvements each month
Monthly management / board reporting
13-week cash forecast refreshed weekly
Up to four working sessions each month
INCLUDED IN EVERY STANDARD PACKAGE
The finance engine underneath the growth plan.
• Annual financial statements
• Company income tax return
• Up to six GST returns a year
• Provisional tax reminders
• One founder/shareholder IR3
• Monthly accounting review for one agreed NZ company
Additional entities, payroll, catch-up work, software and specialist projects are separately scoped.
The sales plan and the cash plan should tell the same story.
Hiring your first salesperson? We model ramp time, expected pipeline, likely conversion and when cash actually lands.
Increasing marketing spend? We connect the acquisition plan to runway and test what happens if results arrive later than expected.
STARTUP ACCOUNTANT VS STARTUP CFO
Compliance tells you what happened. CFO support helps decide what happens next.
A startup accountant keeps tax, GST and annual compliance right. A startup CFO looks forward: financial modelling, runway, reporting, hiring scenarios and investor-ready decision support.
Off Balance combines both, then adds sales and GTM support where the package includes it.
Who this is built for.
New Zealand B2B software and tech-enabled startups with early customers, or funding and a clear route to market. Earlier than that? Accounting or a focused planning project may be the better starting point.
A Strong fit looks like:
Founder still close to sales
Need more predictable pipeline
Hiring or marketing decisions affect runway
Want commercial help, not just reports
Frequently Asked Questions
-
A startup CFO helps founders understand the financial side of the decisions they are making.
That can include financial modelling, cash runway, budgets, hiring decisions, management reporting and planning around growth or fundraising.
The goal is not to create another spreadsheet.
It is to help you make better decisions with the cash and resources you have.
-
A fractional CFO gives you CFO-level support without needing to hire a full-time CFO.
That can be really useful when the business is growing and the decisions are getting more complex, but the budget is still tight.
Off Balance is deliberately built to give founders access to that kind of support earlier.
-
A startup accountant looks after the compliance and historical numbers.
A startup CFO looks forward.
They help answer questions like:
How much runway do we have? Can we afford this hire? What happens if sales are slower than expected?
Off Balance can combine both, so you are not trying to stitch together advice from multiple people.
-
Yes.
That is one of the reasons the startup offering exists.
Depending on the package, we can help with ICP, offer, pricing, GTM priorities, sales process, pipeline and conversion, then connect those decisions back to the financial model and cash runway.
We want the commercial plan and the financial plan to make sense together.
-
Our startup packages start at:
Foundation from $995/month + GST
Traction from $1,950/month + GST
Scale from $3,250/month + GST
Each package starts with a three-month initial engagement.
We have intentionally kept the entry point lower because we want early-stage founders to be able to access useful commercial and financial support before they can justify a full executive team.
-
You do not need to work that out by yourself.
Foundation is best if you need clarity and a strong plan.
Traction is better if you already have customers but need a stronger sales process and some help putting the plan into action.
Scale suits teams that need more active commercial and financial leadership.
Tell us where things feel stuck and we’ll help you choose the right level of support.
What are you trying to change?
You do not need to know which package you need. Tell me what is happening and I’ll point you in the right direction.